Lunch & Learn: Guerrilla Usability Series

Are you bending your customers to your process (like the DMV) instead of bending your process to your customers (like Apple)? What can you do about it when budgets are limited and deadlines are tight? Guerrilla Usability studies can reveal all of this, and it doesn’t need to be elaborate. Just you, your product, a plate of cookies, and a customer. And best of all, you only need 3-5 humans for 15 minutes each.

Presented by Dave Michelson

Cost:
Members: FREE
Friends of The Collider: 50% off*
General Public: $20

*FOTC will select the “Non-Member Registration” ticket type and enter the discount code received on July 1.